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Explore the Entrepreneurship.org Resource Center to find resources. Designed with entrepreneurs in mind, our resource center allows you to find materials to grow great ideas.
Entrepreneurs can create a company culture that reflects their values and motivates employees by experimenting with unusual events and activities in the workplace. Here are some ideas to jump-start your thinking.
One plus one equals millions when you combine two business models that work into a wildly popular Web site. It also helps to have high-powered investors and a built-in formula for building customer loyalty. As these business-school buddies discovered, advertisers love an affluent audience, so you can actually make money by giving it away.
Even on the Internet, says the founder of a company that provides online directories for e-businesses, most new business models are really variants or hybrids of the three basic old ones. To gain competitive advantage in the new economy, what entrepreneurs really need is a low-cost customer-acquisition strategy. And, they face increasing pressure from investors to be right the first time.
Taking reasonable steps to protect your trade secrets gives your company a stronger basis for legal action in the event of misuse. Read more to find out what safeguards and remedies are available.
Patents protect inventors and may enrich companies--but the application and registration process may be long and costly. Here are the statutory requirements, plus the basics of an effective patent protection program.
Are today's newly wealthy entrepreneurs robber barons or 21st-century heroes? Those who profit from the process of wealth creation are under increasing pressure to apply their skills and business experience to philanthropic ventures.
Trademark protection may help a growing company establish, maintain and expand market share. This column, first of a series of three, explains how to meet the criteria for eligible words and symbols when you choose a trademark for your product or company.
Here's how to constitute and file an application to register your trademark. This column, second in a series, also lists the benefits of getting your mark onto either the Principal or the Supplemental Register, or both.
Entrepreneurs can bring valuable experience and charisma to a classroom. This article describes techniques that can make or break your lecture and have students lining up for more instead of nodding out.
Once your trademark is registered, you'll need an active program to protect its use and ensure compliance. Detailed guidelines, monitoring and taking action against infringers can help.
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