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FastTrac

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What Makes a Good Technology Business Concept?
FastTrac
3/20/2007
Article Resource
Summary:

This article discusses positive attributes and fatal flaws of technology and life sciences business concepts.

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Watching Trends
FastTrac
3/20/2007
Article Resource
Summary:

Entrepreneurial success is related to the entrepreneur's ability to spot trends. This article identifies potential sources of trends that every entrepreneur should be reviewing.

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Visibility Tactics
FastTrac
1/25/2007
Article Resource
Summary:

This article reviews traditional marketing activities as well as marketing on the Internet.

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Value Proposition
FastTrac
3/20/2007
Article Resource
Summary:

This article discusses the benefits of having a clear, compelling value proposition and provides guidelines to creating this statement that will compel customers to buy your products or services.

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Using Intellectual Property Attorneys
FastTrac
2/2/2007
Article Resource
Summary:

Every business has some form of intellectual property and many businesses will need the help of an intellectual property attorney to sort it all out.

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Using Consultants, Contractors, or Advisers
FastTrac
2/2/2007
Article Resource
Summary:

As your company grows, you'll need to obtain specialized and technical advice on a regular basis. Consider using outside professionals because they are usually less expensive than hiring full-time staff when you have a project needing outside expertise.

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Using Branding to Increase Sales
FastTrac
1/25/2007
Article Resource
Summary:

This article discusses one of the most effective market strategies for any company, creating a company brand.

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Understanding Market Research
FastTrac
3/20/2007
Article Resource
Summary:

Whether you are designing marketing campaigns, buying an existing business, or expanding into new markets, information provided through marketing research is essential to making successful decisions.

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The Value of Documenting Processes
FastTrac
3/20/2007
Article Resource
Summary:

Why spend money, time, and effort documenting processes? Beyond the obvious direction it will provide in operating the business, numerous other benefits are discussed in this article.

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The Operations Plan
FastTrac
3/9/2007
Article Resource
Summary:

This article discusses the Operations Plan as an action document to coordinate the activities of the company towards achieving the overall goals and mission.

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