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Explore the Entrepreneurship.org Resource Center to find resources. Designed with entrepreneurs in mind, our resource center allows you to find materials to grow great ideas.
This article discusses the benefits of having a clear, compelling value proposition and provides guidelines to creating this statement that will compel customers to buy your products or services.
Every business has some form of intellectual property and many businesses will need the help of an intellectual property attorney to sort it all out.
This article discusses one of the most effective market strategies for any company, creating a company brand.
Whether you are designing marketing campaigns, buying an existing business, or expanding into new markets, information provided through marketing research is essential to making successful decisions.
This article discusses the Operations Plan as an action document to coordinate the activities of the company towards achieving the overall goals and mission.
To succeed in business, entrepreneurs must understand the language of business, which enables them to evaluate financial reports and make better decisions.
Developing effective marketing strategies can be the difference in the success of roughly equal products and services.
When asked about your business, you need to have a quick and compelling answer ready--you need an elevator pitch. This article discusses the important aspects of developing and delivering your elevator pitch.
SWOT analysis provides an excellent tool for entrepreneurs to evaluate the strengths, weaknesses, opportunities, and threats of their business.
This article will provide you with a starting point for understanding your financial statements. In it you will find guidelines for the type of information you need and suggestions on how to review it.
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