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The Resource Center has all the info you'll need From content to user feedback, the resource center has the information you need for every level of the entrepreneurial process.
This article reviews the advantages and disadvantages of an internal sales method and helps entrepreneurs evaluate the most common types of internal sales methods--solo approach, direct sales force, and internet.
Developing effective marketing strategies can be the difference in the success of roughly equal products and services.
Developing niche markets can be a successful marketing technique as it can save resources, time, and money.
How do you know if your pricing strategies are helping you meet your goals? This article reviews the pricing process and provides guidelines to re-evaluate the prices of your products and services.
The people working for you will be the ones to determine your success. This article will help you discover what motivates them.
Your workflow--processes, procedures, and policies--need to be communicated verbally and written. Written communication should include job descriptions, performance standards, performance reviews, and controls.
The power to make a difference comes when you look inside to find what you have to give.
Performance standards will be of little value if the entrepreneur never measures actual performance against the standards. Ongoing measurement assures that a business stays on track.
This article discusses the Operations Plan as an action document to coordinate the activities of the company towards achieving the overall goals and mission.
This article discusses the advantages and disadvantages of obtaining needed cash through alternative sources that may not be typically considered. It also discusses specific sources that may provide the cash needed.
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