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Explore the Entrepreneurship.org Resource Center to find resources. Designed with entrepreneurs in mind, our resource center allows you to find materials to grow great ideas.
Determine the market potential of business's products or services by examining the key factors presented in this article.
There are four basic strategies for growth--Market Penetration, Market Expansion, Line Expansion, and New Product Development. This article examines Market Expansion.
There are four basic strategies for growth--Market Penetration, Market Expansion, Line Expansion, and New Product Development. This article examines Market Penetration.
Exit strategies should be designed as a part of the overall plan for growth. The exit strategy plays a key role in determining the strategic direction for the company.
As entrepreneurs plan for growth, they identify the key issues that provide useful information. Consider how one entrepreneur takes an indepth look at her business and uses this insight to clarify a vision and set clear goals for her business.
A business's readiness for growth can be evaluated in part by reviewing its financial performance and its stage in business.
Entrepreneurs should articulate their purpose in a specific three-year vision statement with specific goals for growth.
When evaluating industry potential, key considerations include its current size and rate of growth as well as profitability characteristics and trends.
SWOT analysis provides an excellent tool for entrepreneurs to evaluate the strengths, weaknesses, opportunities, and threats of their business.
This article describes a process to conduct primary market research, such as gathering information and data from customers, suppliers, vendors, as well as your own employees.
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