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Conducting Market Research
7/22/2010
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Summary:

To take advantage of market opportunities or solve a marketing problem, you need to conduct market research, such as gathering, interpreting, and reporting data.

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Competitors' Pricing Strategies Worksheet
7/22/2010
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Summary:

This tool will guide entrepreneurs through the process of evaluating competitors' pricing strategies to evaluate which pricing strategies would most likely help achieve growth goals.

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Cash Flow: External Sources
FastTrac
7/22/2010
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Summary:

This article discusses the advantages and disadvantages of obtaining needed cash through external sources. It also discusses specific sources that typically contribute cash.

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Capital Structures for Entrepreneurs
4/27/2007
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Summary:

This article presents a discussion of how ownership can be distributed in a company, first considering equity allocation when starting a company and then examining the amount and effect of dilution that might be caused by accepting outside financing.

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Business Strategy Worksheet
7/22/2010
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Summary:

This tool can be used by the entrepreneur throughout the planning process to evaluate the business strategy's compatibility with the overall plan for growth.

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Business Strategy Barometer
7/22/2010
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Summary:

The business strategy should be refined on a regular basis, at least annually, to incorporate changes that keep your business on its growth track.

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Business Plan Checklist
7/22/2010
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Summary:

This tool will help you identify areas in your plan that need additional atttention before it is complete.

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Brainstorming Product/Service Enhancements Worksheet
7/22/2010
File Resource
Summary:

Use this tool to push beyond your current practices by considering growth opportunities through market penetration, line expansion, market expansion, and new product development.

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