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Explore the Entrepreneurship.org Resource Center to find resources. Designed with entrepreneurs in mind, our resource center allows you to find materials to grow great ideas.
This tool will help you identify resources for questions that need to be answered throughout the marketing research process.
To take advantage of market opportunities or solve a marketing problem, you need to conduct market research, such as gathering, interpreting, and reporting data.
Use this tool to evaluate growth opportunities based on your vision, business growth readiness, and market potential for opportunities you have already identified.
This article discusses the sources of equity capital for entrepreneurs starting and growing new ventures.
The questions in this tool will help entrepreneurs evaluate their business's environment, including the industry, competition, and market.
In addition to reporting the amount of assets, liabilities, and equity held by the company, the Balance Sheet can help entrepreneurs understand the company's means available to create future profits.
This tool can be used by the entrepreneur throughout the planning process to evaluate the business strategy's compatibility with the overall plan for growth.
The business strategy should be refined on a regular basis, at least annually, to incorporate changes that keep your business on its growth track.
This tool will help you identify areas in your plan that need additional atttention before it is complete.
Julie Atherton, a communications expert at Hill and Knowlton, discusses the pros and cons of whether corporations should adopt blogging as a communications tool. She notes a corporation's ultimate decision on blogging should be based on knowing its own culture and how that culture is perceived by its customers.
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