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Explore the Entrepreneurship.org Resource Center to find resources. Designed with entrepreneurs in mind, our resource center allows you to find materials to grow great ideas.
Innovative ideas that come to reality require legal protection. Establishing a copyright, patenting, licensing, branding, and other issues related to intellectual property must be addressed , and many times require professional assistance from an attorney or other professionals. This guide includes links to specific resources and FAQs. A great introduction to the topic!
Understanding market competition is an integral part of establishing a viable business strategy. Used for both short- and long-term purposes, business intelligence can inform decisions related to pricing, advertising, marketing, and branding. Public and private resources, as well as professional research services, are profiled here. And there are several additional links for you to gather competitive intelligence on competitive intelligence.
Even if you never intend to look beyond your own business backyard, read this brief, helpful article. Entrepreneurs do find unexpected opportunities beyond the horizon, but few know how to effectively expand geographically.
A venture capitalist explains how key performance indicators (KPIs) are best compiled and used. They should be straightforward covering financial items and people, probably no more than 20, tied to specific managers, and coordinated by the CFO. Sales should be handled as a separate category.
Mentoring is a time-honored tradition in many fields, and for good reason: It works. Parents, friends, and investors usually don't cut it as mentors, however. You need unbiased, direct (even blunt) advice and direction if you want to grow your company. This article provides in-depth information, insight, and examples both for mentees and mentors.
Passion can make for an energizing work environment that engages everyone there. Successful entrepreneur and noted speaker Michelle Neujahr shares ten ways to boost, and ultimately leverage, the enthusiasm of your employees.
Using barbers to promote prostate cancer treatments? Giving cabbies free rooms to boost occupancy rates at a hotel? These ideas are word-of-mouth marketing at its best. And there are plenty more, including ones you dream up for your company.
This blog entry by a Chief Happiness Officer tackles an important topic from the European point of view. It's a useful reminder that not all of your employees are as zealous about your vision as you or your senior executives. Some will perform better if you keep that in mind.
Straight from Uncle Sam, these are brief definitions of key intellectual property terms and what they are intended to do. Bonus: a link to the Copyright Office of the Library of Congress.
This article is thought-provoking and will help entrepreneurs build both philosophy and practice concerning performance. For example: Should reviews be more about improving the company's results or more about improving the individual's performance? The extensive commentary from individual managers is especially valuable.
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