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The Resource Center has all the info you'll need From content to user feedback, the resource center has the information you need for every level of the entrepreneurial process.
How you and your people handle customer complaints can be the key to keeping current customers and getting new ones. These tips provide excellent guidance for front-line customer service representatives or others dealing directly with customers.
Responses to your RFPs have come in and now you have to decide who wins. This article provides specific guidelines on setting up an objective review system that increases the odds of choosing the best bid for your project and for your company.
Relocating your business is a big step! Be sure you think through not only the obvious--markets and sales, for instance--but also the obscure--zoning laws or upcoming road or sewer work. Basic is to know your purpose and to keep it top-of-mind, always.
Getting ready to do your first presentation to a VC or angel? A good beginning leads to a happy ending. An experienced speaker and writer provides entertaining and useful advice on why your business presentations should open with a spark instead of a spreadsheet.
Very short but very sweet advice on testing a poorly selling product's appeal in the marketplace--and useful tips on what to do if it fails the test.
Feld shares some straightforward thoughts on why positions of CEO and board chairman should be separated. This idea has distinct benefits, especially for smaller companies, Feld writes. The piece is one in a series on boards of directors.
This article lists and explains five steps to building your personal brand. The basics are to develop expertise and then become known for that expertise. It takes more than networking to get noticed; it takes a good product. In this case, that product is you.
When going for round one financing, what should your five-year projections look like? This brief article provides excellent, practical advice. Key points: Know your numbers inside and out, show clearly how your projections were built, and be ruthlessly honest with your potential investors and yourself.
Vendors who present a large menu of features in an attempt to differentiate their products would do better to emphasize two or three proven points of difference in the value each product delivers. This article is based on research published in the Harvard Business Review.
Even if you're the CEO, building enthusiasm among your troops for a new product idea can be tricky. What's the secret to success? Show them how it can actually become their idea. This article provides three real-life examples of how this approach works.
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