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Zappos.com CEO Tony Hsieh discusses his reasoning behind selling his company, LinkExchange, to Microsoft. Hsieh explains how working at a startup remained fun, based on hiring passionate friends. However, after reaching the 20-employee mark, startup growing pains made selling a good idea.
Diego Piacentini, Senior VP of International Retail for Amazon, discusses the company's growth-centered business model, its global presence, and the strides it takes to sustain a successful customer experience. Piacentini also describes Amazon's innovative approaches to operations, mergers and acquisitions, and labor practices.
In this lecture that parallels his book Good Boss, Bad Boss, Stanford professor Bob Sutton unpacks the best habits of beloved and effective managers, and details the worst habits of those who fail to lead. The best leaders develop and nurture those who work for them. However, when bosses gain more power, they can easily grow oblivious to the needs of those they lead.
Stanford Graduate School of Business professor Jennifer Aaker shares the power behind creating ideas that can build momentum. Through her research on the perception of happiness and meaning, Aaker describes how these concepts relate to a successful and powerful social media campaign. A well-planned effort catches audience attention and offers them an engaging story. Aaker, co-author of The Dragonfly Effect, also offers several personal and corporate examples of effective viral campaigns that garnered real world, and even life-saving, results.
Stanford lecturer and Arbor Advisors Managing Director Stan Christensen discusses legal issues related to startups and entrepreneurs with attorney Martin Nichols, partner at DLA Piper. The conversation covers selecting and working with legal advisors, issues of compensation and negotiation, and the need for entrepreneurs and companies to always seek practical and efficient advice.
Wendy Kopp, Teach For America's CEO and founder, is driven to end educational inequity across the nation. In this seminar, Kopp shares her entrepreneurial story of starting Teach For America straight out of college, and articulates the sense of urgency that she and her organization still feel for producing fundamental changes to education in America.
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