Entrepreneurial Thought Leader Speaker Series

Tools

Market Maturity Life Cycle - Geoffrey Moore (MDV)
Date: 4/6/2005
Length: 2 minutes
Speaker(s): Geoffrey Moore
Sources: Stanford Technology Ventures Program
Description: Moore focuses on innovation and discusses the different stages in the market maturity life cycle.

Other Videos in Series

Classes of Innovations in the Product Leadership Zone - Geoffrey Moore (MDV)
Geoffrey Moore
4/6/2005
Summary: Moore looks at the different classes of innovation that comprise the product leadership zone: disruptive, application, product and platform innovation. These innovation zones are driven by the technology adoption life cycle and
are very R&D intensive and high-risk. Watch More
Core and Context - Geoffrey Moore (MDV)
Geoffrey Moore
4/6/2005
Summary: Moore uses the core/context analysis framework to discuss how to overcome inertia in strategy and structure. Watch More
Customer Intimacy Zone - Geoffrey Moore (MDV)
Geoffrey Moore
4/6/2005
Summary: Moore delves into the "customer intimacy zone" to explain the innovations that comprise this zone: line extension, enhancement, marketing,and experiential innovations Watch More
Fractal Markets - Geoffrey Moore (MDV)
Geoffrey Moore
4/6/2005
Summary: Moore explains the concept of fractalization of markets when markets get out of the growth phase. Watch More
Inertia: Residue of Innovation - Geoffrey Moore (MDV)
Geoffrey Moore
4/6/2005
Summary: Moore believes inertia is the legacy of successful innovation and the two must be managed as a single system in a business enterprise. Watch More
Innovation and Inertia - Geoffrey Moore (MDV)
Geoffrey Moore
4/6/2005
Summary: Moore advises that since innovation begets inertia, there is a need for companies to recycle their resources with respect to both innovation and inertia to differentiate themselves in a competitively driven market. Watch More
Innovation Crisis at Established Enterprises - Geoffrey Moore (MDV)
Geoffrey Moore
4/6/2005
Summary: Geoffrey Moore, best selling author and a Managing Director at TCG Advisors, talks about how inertia overrides innovation in established enterprises. Watch More
Innovation Zones - Geoffrey Moore (MDV)
Geoffrey Moore
4/6/2005
Summary: Moore elaborates on the four different innovation zones: product leadership, operational excellence, customer intimacy and value renewal. These zones make up the market maturity life cycle. Watch More
Market Maturity Life Cycle - Geoffrey Moore (MDV)
Geoffrey Moore
4/6/2005
Summary: Moore focuses on innovation and discusses the different stages in the market maturity life cycle. Watch More
McKinsey's 7S's Model - Geoffrey Moore (MDV)
Geoffrey Moore
4/6/2005
Summary: Moore uses McKinsey's 7S's model to attack the problem of inertia in companies. Watch More
Operational Excellence Zone - Geoffrey Moore (MDV)
Geoffrey Moore
4/6/2005
Summary: Moore talks about the operational excellence zone and its innovations: value engineering, process, integration and business model innovation. Watch More

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