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Why startups have to pitch attorneys like investors (video)

Startups are not just a risk for investors. They are also a risk for the attorneys and other service providers that choose to work with them. That's because there's no guarantee an early-stage company will be around to pay a law firm for all the work it's done - let alone become a long-term customer.

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Chris Seper
on March 14, 2013
Category:  Creation 
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