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Christina Hernandez Sherwood

Definition: Revenue streams

As one of nine building blocks of the Business Model Canvas, revenue streams are the pricing mechanisms through which your business model captures value.

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Christina Hernandez Sherwood
on November 19, 2014
Category:  Execution 
Why entrepreneurs should consider where the market is going

Just about every healthcare technology company is built for employers or payers or doctors. But Stride Health, a health insurance recommendation engine aimed at consumers, is built for where the money -- and the market -- is headed.

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Christina Hernandez Sherwood
on November 18, 2014
Category:  Creation 
What are macro-economic forces?

As one of the four building blocks of the Business Model Canvas to help you make your business more responsive to the outside world, macro-economic forces are the broader economic conditions that could impact your business.

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Christina Hernandez Sherwood
on November 17, 2014
Category:  Growth 
Definition: Customer relationships

As one of nine building blocks of the Business Model Canvas, customer relations are the types of relationships you're establishing with customers and how you're acquiring and retaining them.

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Christina Hernandez Sherwood
on November 12, 2014
Category:  Execution 
Why one healthcare startup takes transparency seriously

When your company bills itself as the FDA for supplements, transparency is key.

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Christina Hernandez Sherwood
on November 11, 2014
Category:  Creation 
What are key trends?

By considering key trends, you'll become aware of whether new technologies are about to undercut your value proposition -- or supercharge it.

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Christina Hernandez Sherwood
on November 10, 2014
Category:  Growth 
Definition: Channels

As one of nine building blocks of the Business Model Canvas, channels are the touch points through which you're interacting with customers and delivering value.

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Christina Hernandez Sherwood
on November 05, 2014
Category:  Execution 
How to manage when your startup loses a key team member

For new startups with small teams, the loss of just one person is challenging. But when that person is in a key leadership role, it's especially difficult to recover.

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Christina Hernandez Sherwood
on November 04, 2014
Category:  Creation 
Ebook: eMed survey on the challenges of entrepreneurship

eMed, in partnership with MedCityNews.com, reached out to healthcare entrepreneurs and their supporters to zero in on their most important needs. Here's what we learned.

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Christina Hernandez Sherwood
on October 28, 2014
Category:  Creation  Growth  Execution  Ideation 
Why co-founders need to ignore inconsequential problems

Luis and Danny Lopez spent their childhood years traveling with their family to impoverished countries to do relief work. By focusing on the less fortunate, the brothers learned not to care so much about inconsequential problems.

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Christina Hernandez Sherwood
on October 28, 2014
Category:  Creation