The White House is getting attention recently for its efforts at X Prize style competitions—which makes sense since its ‘assistant director for grand challenges’ is a former X-Prizer. One of the challenges at the heart of that approach is its i6 Challenge—a $6 million competition that “seeks to develop Proof of Concept Centers and create a network of experts to support innovators and researchers; spur sustainable startups, small businesses, and new ventures; expand access to capital to fuel growth; connect mentors and education to entrepreneurs; and spark job creation.”