Where Games Meet the Social Mobile Web
The third annual London Social Gaming Summit is a conference focused on the intersection of mobile gaming, immersive worlds, real-life brands, and social networking. Given that social games raised a record $807 million in funding last year, it is no surprise that game developers are scrambling to devote more energy than ever to building compelling social interaction and engagement into every game they create. Likewise, with the mobile app market predicted to top $38 billion by 2015 and the total global spend on virtual goods expected to reach $4.1 billion by 2016, the stakes for mastering the business and technology of successful social and mobile games have never been higher.
Social Gaming Summit unites established industry leaders along with emerging start-ups in free-to-play games, real money, and credit based gaming in the social space, virtual goods, and payments infrastructure for one full-day of illuminating keynotes, lively panels, and engaging discussion. The ins and outs of social mobile game monetization, including incentivized video ads, in-app purchasing, and affiliate-style revenue generation are all part of the discussion. Attendees will learn strategies to drive game value, traffic, and scalability.
Connect with Gaming, Gambling, and Social Networking Leaders
The new breed of casual and social gamers represents a massive audience that cuts across all age, gender, and demographic boundaries. Along with the boom in social and mobile, we're also witnessing the convergence of social gaming and gambling, as an increasing number of business models get tied to chance-based game mechanics and real money wagering. At Social Gaming Summit, you'll hear from a diverse array of business visionaries and pioneers who are driving the industry forward as they share their insights on the current and future state of social gaming. Given that social gaming is the fastest growing sector within the online gaming industry, this is a must-attend event for media owners and anyone involved in the games, mobile, social media and entertainment markets.
AGENDA
8:15am - Registration Opens
9:00-9:45 - Opening Plenary Discussion: The Power of the Graph
9:45-10:15 - 26 Minutes: 26 MORE Ways to Make Money from Your Game
10:15-10:45 - Morning Break
10:45-11:30 - East Meets West: Monetisation and Service Ops Best Practices from Japan
11:30-12:15 - Building a Winning Social Game Company
12:15-1:15 - Lunch
1:15-2:00 - Let's Play Together: Making Social Games Truly Social
2:00-2:45 - Case Study: How Draw Something Absorbed 50 Million New Users, in 50 Days, with Zero App Doowntime
2:45-3:15 - Afternooon Break
3:15-4:00 - A Global Comparison of Online Game Markets: Brazil, Germany, USA and Russia
4:00-4:45 - Insert 50p to Continue: Getting Users to Come Back
4:45-5:30 - One Bet to Rule Them All: Wagering the Emergence of Online Gambling
5:30-6:00 - The Future of Social
6:00-7:00 - Reception
