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Startup Marketing for Entrepreneurs

10/28/2013 7:00 PM - 9:00 PM

This class will cover the importance of a strong strategy and how to create one, all the way down to tactics that work for web products, mobile and even B2B. It will serve as a great refresher for experienced marketers and helps explain to engineers why marketers do what they do. Please come with prepared questions (or email the instructor, Shira Abel before: shira.abel@gmail.com) and feel free to interrupt during the lecture - Shira prefers talking with people rather than at them.

3 Takeaways

1. How to sort your strategy

2. What tactics work for what kind of company

3. How to grow a community (and if that's what you need)

What to expect

This class covers a lot of basics, so it's good for an engineer without a lot of marketing experience. For a marketer with serious experience, the actual user case information will be helpful.

Learn More: Startup Marketing for Entrepreneurs

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