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Entrepreneurs : File

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Protecting Intellectual Property
1/25/2007
File Resource
Summary:

Every business has some form of intellectual property. Have you identified your intellectual property? This article will help you identify and protect these valuable assets.

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Intellectual Property Checklist
1/22/2007
File Resource
Summary:

This tool guides entrepreneurs through a simple checklist to help identify intellectual property and to develop action steps to begin protecing it.

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Pricing Policies
1/22/2007
File Resource
Summary:

This tool will help entrepreneurs evaluate the many pricing policies available that can help attain pricing goals.

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Media Marketing Comparison Chart
1/22/2007
File Resource
Summary:

This helpful chart identifies the advantages and disadvantages of the primary forms of media marketing--newspapers, magazines, television, infomercials, radio, and Internet.

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Sales Strategies
1/25/2007
File Resource
Summary:

Sales strategies can change from year to year depending upon your competitive environment, goals, and resources. This article compares internal and external sales teams.

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Your Sales Process
1/18/2007
File Resource
Summary:

A sample Sales/Service Process and ideas for developing your own sales process serve as a guide as you plan for sales growth.

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Features and Benefits Worksheet
1/22/2007
File Resource
Summary:

This tool will help entrepreneurs describe their products or services in terms of their features and benefits.

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Marketing Activities Checklist
1/22/2007
File Resource
Summary:

This tool will help entrepreneurs consider and identify the marketing activities that should be incorporated into the their marketing plan.

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Sample Executive Employment Agreement
6/1/2007
File Resource
Summary:

This document is a sample executive employment agreement covering base salary, incentive bonus, equity incentives, benefits, termination, restrictive covenants, intellectual property, and more.

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