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The Resource Center has all the info you'll need From content to user feedback, the resource center has the information you need for every level of the entrepreneurial process.
Seth Godin authored this comprehensive manual, which can be downloaded via the ChangeThis blog, on the nature and scope of bootstrapping for entrepreneurial growth companies.
If you test-drive a car, why not an employee? Seth Godin shares his thoughts on what you can learn by having a candidate "do the work" rather than just talk about it.
As we move into an age of alliances, your role as a leader is changing. Equal parts entrepreneur, facilitator, and political broker, the collaborative leader must continually balance competing and shifting requirements.
This article offers several ways entrepreneurs can bootstrap their companies along. Tips include start your business at home, evaluate your business equipment needs before buying, and learn to barter.
The succession planning process builds employee retention, but it won't work unless management can access an accurate inventory of employee skills, talents and abilities. Additionally, if individuals don't understand what options their career path might take, they may look for work elsewhere. This article shares best practices and suggestions for managing a talent inventory.
This article presents a concise and informative overview of the marketing process based on the entrepreneur's perspective. Topics include strategy, planning, focusing on the customer, the CEO's role, and direct marketing.
Companies that prioritize development of managers gain a real edge in the marketplace according to this overview. Underlying principles and practices for consistently building capable managers are provided and explained. Among the advantages are getting and keeping talent, more value from the CEO's time, more corporate flexibility, and a sustainable competitive edge.
Small-business financial management experts highlight in clear, practical terms what CEOs need to do to make their companies successful through financial management. There are five areas the article elaborates on: effective accounting and reporting processes, financial drivers, three essential financial documents, cash-flow management, and, especially important for growing companies, financial forecasts.
What constitutes productive sales training? Is it motivation, product knowledge, great presentation skills--yes, it's all of these and more. But it is not one or two at the expense of others, the authors warn. The right mix is the key, and the entrepreneur's commitment and support are vital.
What are pricing strategies are right for dealing with the increasing pressure on prices? Extremes are to maintain higher prices by adding value or to keep prices competitive by continually lowering costs. Entrepreneurs receive an overview on how to assess which approaches make sense for their companies.
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