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The Pmarca Guide to Big Companies, Part 1: Turnaround!
11/8/2007
Summary:

Tech-entrepreneur Marc Andreessen shares what he believes to be the nine most critical steps to a successful turnaround. This blog entry provides a framework that gives a highly political and complex process clear direction. The approach is practical, even blunt. Example: "Step 2: Throw your predecessor completely under the bus."

Go To Source (blog.pmarca.com)
Ask the VC: How Do You Calculate Operating Cash Flow?
11/8/2007
Summary:

This brief, to-the-point VC blog entry explains why investors often consider operating cash flow as the best measure of business health. The piece also explains one way for entrepreneurs to calculate it with investors in mind.

Go To Source (www.vcconfidential.com)
Fundraising: No-Shop Agreements
11/8/2007
Summary:

When seeking venture capital, entrepreneurs may be asked to sign a term sheet with a no-shop clause. That means the entrepreneur agrees not to seek other investors during the final negotiations. This blog entry contains some good advice that isn't necessarily obvious to the uninitiated.

Go To Source (www.burningdoor.com)
What's Your Brand?
11/8/2007
Summary:

Although brands are usually evaluated based on competitive those of competitors, this article points out that customers apply much broader criteria. They use how they feel about your company (even the logo), how they interact with your employees, especially those in customer service reps; advertising, and your name, among many others. Key point: Remember that your customers own your brand, not you. Treat them accordingly.

Go To Source (managementcraft.typepad.com)
Options Acceleration
11/8/2007
Summary:

While vesting schedules may be similar from company to company, certain events or situations add a level of complexity. Dick Costolo the founder of Feedburner, explains the nuances of options acceleration: single trigger, double trigger, full acceleration, and partial acceleration.

Go To Source (www.burningdoor.com)
How Many Stock Options Should I Give An Advisor?
11/8/2007
Summary:

Granting non-qualified stock options to an advisor is common during startup to ensure success, but vesting schedules must be considered, too. Much of the value advisors provide is early on, so a long-term relationship may not be productive. Here are some strategies.

Go To Source (www.feld.com)
How to hire the best people you've ever worked with
11/8/2007
Summary:

Straight talk about hiring from the co-creator of Mosaic, which made widespread use of the Web possible. Inventor and entrepreneur Marc Andreessen shares lessons learned, such as what to value when evaluating potential employees, how to manage the hiring process, and what to do if you make a mistake. Very practical and very readable.

Go To Source (blog.pmarca.com)
Now Presenting
11/8/2007
Summary:

Effectively customizing your sales presentations is pivotal in engaging your audience and closing the deal. Author and marketing expert Barry Farber shares several tips on how to make your next pitch memorable for all the right reasons.

Go To Source (www.entrepreneur.com)
Retaining Youth
11/8/2007
Summary:

Recruiting, hiring, managing, and retaining young employees (Generation X'ers and Millenials) means understanding what motivates them and how they think. This article offers up in a straightforward way the myths and realities of taking on this challenge.

Go To Source (managementcraft.typepad.com)
Safety First
11/8/2007
Summary:

Identity theft is a concern not only for entrepreneurs, but also for their employees and customers. A security breach that releases social security numbers or other sensitive information may require you to alert the victims and the authorities ASAP. Bonus: several helpful links to other guidance and information.

Go To Source (www.entrepreneur.com)

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