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Marketing and Sales

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Health IT startup knocks down barriers with international deal
Glenn Brandon
7/12/2011
Blog Resource
Summary:

An emerging health IT startup in Ohio landed an international deal in Canada that forced it – and gave it a reason – to make its electronic health record software multilingual.

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How to name a medical technology startup (hint: add beer)
Siegel Amy
6/16/2011
Blog Resource
Summary:

What's in a name? Read one medical business and marketing consultant's take on the conflicting demands of naming medical technology and medical device startups.

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Can your company capitalize on the growing healthcare market?
Parmar Arundhati
6/14/2011
Blog Resource
Summary:

A new report says healthcare spending will make up 20 percent of the U.S. economy by 2019. Read more on what kind of companies can take advantage of the growing healthcare business market.

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Pharmaceutical sales jobs difficult, with or without iPads
5/26/2011
Blog Resource
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Healthcare innovations need healthcare business plans, goals to succeed
Suennen Lisa
5/20/2011
Blog Resource
Summary:

Ideas for healthcare innovations abound, but will go nowhere unless entrepreneurs with defined goals and healthcare business plans bring those ideas to life.

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A New Vision for Capital Markets
Silbert Barry
4/13/2011
Audio Resource
Summary:

SecondMarket Founder and CEO Barry Silbert thinks his online marketplace for trading alternative assets can play an important role in creating a new model for capital markets. In this lecture, Silbert explains his personal path into entrepreneurship and describes the current growth of his firm, which has drawn attention for trading private stock in companies such as Facebook and Twitter. Silbert also offers reasons for why he thinks current public markets are broken and his vision of a new way forward.

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Guide to Online Market Research
7/22/2010
File Resource
Summary:

This research guide is filled with tools, including databases, trade publications, and more to assist entrepreneurs as they study a potential market--customers, demographics, competitors, trends, and more.

Download
Find a Local Office
7/22/2010
Summary:

Allows export minded entrepreneurs to find local CS office for consultation and market research

Go To Source (www.buyusa.gov)
Export Basics - China
7/22/2010
Summary:

China Business Information Center including News, Events, Trade Leads and Success Stories

Go To Source (www.export.gov)
Entrepreneurial Thought Leaders Lecture Series
Hansson David Heinemeier
1/20/2010
VideoSeries Resource
Summary:

Danish-born David Heinemeier Hansson is the programmer and creator of the popular Ruby on Rails web development framework and the Instiki wiki. He is also a partner at the Web-based software development firm 37signals, based in Chicago. Ruby on Rails provides a "basic development environment" for programmers, according to Wikipedia.org. Based on the programming language Ruby (developed by Japanese programmer Yukihiro Matsumoto in 1995), Ruby on Rails focuses on user interface and "convention over configuration"; meaning, developers can focus on the unique qualities of their Web site or program rather than the building blocks that every application may require. Released in 2004, Ruby on Rails has been incorporated into many applications used by some of the biggest companies, from Twitter to Apple's 2007 release of Mac OS X v.10.5 "Leopard." Aside from his development of Ruby on Rails, Heinemeier Hansson also works as a partner for Web-based software development firm 37signals. Joining the company in 2003, he has helped develop Basecamp, Campfire, Backpack and other Web-based applications. Working in similar ways like Web-based e-mail services like Yahoo! e-mail and Google's Gmail, 37signals hosts a broad range of IT services for companies, including project management to information-sharing. The firm's software has been used by Kellogg's, Sun Microsystems and even Obama '08. Hansson received his bachelor's degree from the Copenhagen Business School in 2005. In that same year, he moved to Chicago and received Hacker of the Year honors for his work on Ruby on Rails from Google and O'Reilly Media. He runs a blog called LoudThinking.com.

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