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The Resource Center has all the info you'll need From content to user feedback, the resource center has the information you need for every level of the entrepreneurial process.
This tool will help entrepreneurs evaluate the many pricing policies available that can help attain pricing goals.
This helpful chart identifies the advantages and disadvantages of the primary forms of media marketing--newspapers, magazines, television, infomercials, radio, and Internet.
Sales strategies can change from year to year depending upon your competitive environment, goals, and resources. This article compares internal and external sales teams.
A sample Sales/Service Process and ideas for developing your own sales process serve as a guide as you plan for sales growth.
This tool will help entrepreneurs describe their products or services in terms of their features and benefits.
This tool will help entrepreneurs consider and identify the marketing activities that should be incorporated into the their marketing plan.
Alec Dingee, Chairman and Co-Founder of MIT Mentoring Services shares his insight to how investor's view the current economic climate. Review his research: 2009 is a period of historic economic turmoil and uncertainty. The Bad News: Investors Hate Uncertainty.
This article discusses the advantages and disadvantages of obtaining needed cash through external sources. It also discusses specific sources that typically contribute cash.
This glossary of terms should serve as a resource for helping you better understand many of the terms you will see and hear used as you launch your company. The terms are arranged alphabetically.
In the last decade, the United States has found itself fully immersed in nation building, despite its alleged distaste for such endeavors. U.S. military forces in particular have been at the center of these efforts, building schools in Iraq, staffing Provincial Reconstruction Teams (PRTs) throughout Afghanistan and training soldiers in Mozambique. U.S. Army platoon leaders hand out micro grants to small business owners and help stand up city councils. Civil servants who once trained for peacetime development work now find themselves mediating tribal disputes in remote mountain provinces. Regardless of the efficacy of such efforts, public statements by both President Obama and Secretary of State Hillary Clinton suggest that nation building and related activities are preferred solutions in the war against terrorism. Yet despite the enormous complexity and ambition of such efforts, there remains a gap in the training and education for nation building.
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