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The Resource Center has all the info you'll need From content to user feedback, the resource center has the information you need for every level of the entrepreneurial process.
Sooner or later, your company will confront a crisis that requires a public response. How much communications planning you've done can determine how well you handle that crisis and how well your company weathers it.
Bloggers and their blogs have rapidly become an important--and demanding--outlet for finding and distributing focused information. Author and entrepreneur Guy Kawasaki offers practical, to-the-point insights for tapping blogs as a channel to get the news out about your product or company.
Tracking advertising results is not always possible, but these three strategies from the "Wizard of Ads" can help. A great copywriter does, too.
Straight talk about hiring from the co-creator of Mosaic, which made widespread use of the Web possible. Inventor and entrepreneur Marc Andreessen shares lessons learned, such as what to value when evaluating potential employees, how to manage the hiring process, and what to do if you make a mistake. Very practical and very readable.
Article highlighting the basics on Intellectual Property Rights
Should women should seek out only women for mentors? Not for a second, says Joanna Krotz, author and owner of Muse2Muse Productions.
Whether it's to protect against a natural disaster, fire, or theft, backing up a companies electronic files is a necessity. Online backup services provide storage of valuable information at a location separate from the entrepreneur's company.
The Brazilian Embassy's Tool kit for dealing with IPR issues
An Intellectual Property Rights guide for Brunei Darussalam
The U.S. Embassy's guide to IPR issues in China.
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