A Kauffman Foundation site

entrepreneurshipresource center

The Resource Center has all the info you'll need From content to user feedback, the resource center has the information you need for every level of the entrepreneurial process.

TEC© Best Practices: Marketing Strategy

This article presents a concise and informative overview of the marketing process based on the entrepreneur's perspective. Topics include strategy, planning, focusing on the customer, the CEO's role, and direct marketing.

Add a Comment

0 Comments

Print

Rate This
  • 1
  • 2
  • 3
  • 4
  • 5

Search the Resource Center

Search Forum

Stay Connected

Email Newsletter Signup

Want to get connected? Sign up to receive regular news, polls and updates from The Kauffman Foundation.