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User Acquisition Course

6/11/2013 - 7/18/2013 2:00 AM

User Acquisition Course

June 11th - July 18th. Tues & Thurs, 7-10pm.

Does your startup need to acquire more users? Are you a marketer who needs to brush up on their metric-based user acquisition strategies? Come and learn from the best in the business, local entrepreneur superstar, Sean Percival!

Learn to execute quantifiable strategies for user acquisition.

The User Acquisition Course is a 6-week long course that meets twice a week. The maximum class size is 12 students to ensure one-on-one attention. We will meet at Coloft on Tuesday and Thursdays from 7-10pm*. Your instructor is CEO/Founder of WittleBee, Sean Percival.

*No class on July 4th.

During this course, you will learn:

Conversion funnels, lead/sign-up generation, finding qualified users/leads.

Social media, social virality, and audience growth.

Email marketing, campaign management, designing for email, and drip marketing.

Organic SEO, content development, and word of mouth/refer-a-friend.

Paid media: Google, Facebook, retargeting, and affiliate networks.

Analytic tool sets, instrumentation, and spying on competitors.

About the Instructor

Sean Percival is an internet entrepreneur based in Los Angeles, California. He launched his first internet startup in 2006 for a mere $12, then sold it in 2009 at an 835,000% return on investment. His second internet company (the popular media site lalawag), which he founded with his wife Laurie, was created in 2008 and sold in 2010.

He’s also been a recognized, leading authority in digital business, media, entertainment, online marketing, and e-commerce, working with high-profile startups and companies including MySpace, Tsavo Media, Docstoc, and Mahalo among others. His projects and insight have also been featured in Forbes Magazine, The Los Angeles Times, TechCrunch and at SMX: Search Marketing Expo and many more.

He is currently CEO of Wittlebee the kids clothing club.

Have questions? Reach out to Yohei, Academy Program Director, at yohei@coloft.com.

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About Coloft Academy

Coloft Academy offers classes, workshops and courses for tech entrepreneurs in Los Angeles. Topics offered include web/mobile development, user experience, marketing, finance, legal and more. For a list of upcoming classes, visit http://coloft.com/academy. To automatically get updates, join the mailing list.

Learn More: User Acquisition Course

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