Pay-per-click advertising can be a great tool for qualifying prospects, driving them to your Web site, and ultimately increasing sales. Read how this entrepreneur has refined his use of sponsored links and pay-per-click advertising to zero in on his target niche, doubling order sizes and boosting overall sales three-fold.
Richard Jarman sees entrepreneurship as the backbone of the American economy, and he’s doing his part to help by mentoring up-and-coming entrepreneurs.
In this Collection overview article, this entrepreneur and director argues boards of directors are critical success factors in fast-growing companies. This expert debunks a set of common misconceptions many entrepreneurs have about boards and outlines why an entrepreneur should build one.
This serial entrepreneur shares the story of how she came to understand the importance of recruiting experienced entrepreneurs to her board of directors. In one instance a new director advised her to hold off accepting an offer for her company, enabling the company to grow and gain value for potential sale later.
This finance expert explains the Sarbanes-Oxley (SOX) legislation and how it impacts both public and private companies as well as boards of directors. This author shows the upside and downside of SOX compliance and asserts private companies aiming to grow (and go public) should take steps to become SOX-compliant early on.
This negotiations expert provides do’s and don’ts for closing a deal. One important set of tactics: going in with all the facts, understanding both parties’ wants and needs, and adjusting strategies to succeed.
This accomplished entrepreneur matches practical tips from Peter Drucker’s book, Innovation and Entrepreneurship, with innovative product moves developed by real-life growth companies. The entrepreneur author shows how these companies apply key tactics, such as tracking demographics and customer preferences, that are detailed as principles by Drucker.
For David Moody, giving back should be a “habit from the heart,” started even before success arrives.
Using mentors, advisers, and community resources can make the difference between success and failure for your business. The guidance of successful, seasoned entrepreneurs can help you gain access to knowledge and insider networks.
Although HandR Block had always been philanthropic, Henry Bloch wanted to establish a company foundation truly committed to the needs of the community as opposed to furthering corporate objectives.