Pivot or Proceed: How to Decide

07/28/2016 02:21 to watch
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Every entrepreneur faces tough questions about the progress of their startup. Pivot? Proceed? Quit? Learn how to think about these challenges.

Suggested Readings

Founders School || Startups || Pivot or Proceed: How to Decide || Impact Guide (PDF).

Blank, Steve and Bob Dorf. The Startup Owner's Manual. The Step-by-Step Guide for Building a Great Company. Pescadero, CA: K&S Ranch, 2012. Chapters 7 and 12.

Blank, Steve. The Four Steps to the Epiphany. Successful Strategies for Products that Win. Pescadero, CA; K&S Ranch, 2013 Appendix A: The Customer Development Team.

Forbes: 14 Famous Business Pivots.

Miller, Claire Cain. “How Pandora Slipped Past the Junkyard”. New York Times, March 8, 2010.

Blank, Steve. “Why Startups are Agile and Opportunistic – Pivoting the Business Model”.

Blank, Steve. “Crisis Management by Firing Executives – There’s A Better Way”.

Blank, Steve. “Consultants Don’t Pivot, Founders Do”.

Blank, Steve. “Do Pivots Matter?” Xconomy January 14, 2014.

Questions for You

What are my most important metrics?

What have I learned about my customers that helps me determine whether to pivot or proceed?

Can I refine my business model?

What changes can I make to create a better product/market fit?

What hard choices do I need to make?

Questions for Your Team

What are our really important metrics?

What have we learned about our customers that helps us determine whether to pivot or proceed?

Can we refine my business model? What ideas to we have for doing this?

What changes can we make to create a better product/market fit?

What hard choices do we need to make?

Tools and Exercises

Blank, Steve. Founders Workbook. A companion to the Startup Owner’s Manual. (Website: Zoomstra.com/foundersworkbook)

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