Customer Development Data

07/28/2016 02:12 to watch
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In large companies we have a series of knowns. By contrast, in a startup, it’s a series of unknowns. There is a lot we don't understand.

Suggested Readings

Founders School || The Lean Approach || Customer Development Data || Impact Guide (PDF).

Blank, Steve and Bob Dorf. The Startup Owner's Manual. The Step-by-Step Guide for Building a Great Company, Pescadero, CA:  K&S Ranch, 2012.  Chapter 7.

Blank, Steve. “Faith-Based versus Fact-Based Decision Making”.

Blank, Steve. Blog Post. "No Plan Survives First Contact With Customers – Business Plans versus Business Models".

Blank, Steve. Blog Post. "No Accounting for Startups".

Blank, Steve. Blog Post. "Open Source Entrepreneurship".

Questions for You

What did I learn from my potential customers?

What were the significant insights?

Should I continue on the path I was on?

If not, what changes do I need to make?

Questions for Your Team

What did I learn from my potential customers?

What were the significant insights?

Should we continue on the path we were on?

If not, what changes do we need to make?

Tools and Exercises

Blank, Steve. Founders Workbook. A companion to the Startup Owner’s Manual. (Website: Zoomstra.com/foundersworkbook)

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